What Clients Really Want: Insights from Top Lash Artists
Let’s be real — every lash artist has heard it all.
“I want them natural, but still full.”
“I don’t want them too long, but I still want them to pop.”
Sound familiar? 👀
Clients can be full of mixed signals — but understanding what they really mean is the secret to becoming a lash artist they’ll never leave.
At TDANCE, we’ve talked to hundreds of lash artists and gathered insights from pros around the world. Here’s what clients actually want — and how you can give it to them every single time. 💫

💖 1. They Want Lashes That Fit Them
This might sound obvious, but it’s the number one thing top artists agree on.
Clients don’t just want “lashes” — they want a look that feels like them.
Some want soft, barely-there classics for everyday wear.
Others want that dramatic, full-volume, show-stopping vibe.
The key? Customization.
Top lash artists take time to map the eye shape, analyze the lash line, and create a design that complements their client’s natural beauty.
👉 Pro Tip:
Always start your appointment with a short consultation. Ask questions like:
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“What’s your daily makeup routine like?”
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“Do you wear mascara or prefer a natural look?”
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“How do you want to feel when you look in the mirror?”
These simple questions turn first-time clients into loyal fans.
💫 2. They Want Comfort — Not Just Beauty
Retention, curl, and volume mean nothing if your client’s eyes are irritated or uncomfortable.
A truly great lash experience should feel lightweight, clean, and effortless.
That’s where your product choice makes all the difference.
TDANCE lashes are designed to be ultra-soft and flexible — so even your most sensitive clients can wear them comfortably.
And adhesives? They matter, too.
Using gentle, low-fume glues like TDANCE Lady Bond ensures long-lasting results without irritation.
💡 Because comfort is part of beauty.
🌿 3. They Want Lashes That Last
Every client dreams of that magical set that stays perfect week after week.
But long retention isn’t just about the glue — it’s about the process.
Top lash artists know that retention starts before the first lash is even applied.
That means:
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Proper lash cleansing 🫧 (use a foaming lash shampoo!)
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Correct humidity control 🌡️
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Clean isolation and precise attachment 🎯
When you combine professional prep with the right products — like the TDANCE Retention Bundle — you’re not just giving your clients better lashes; you’re giving them trust.
Because nothing says “professional” like lashes that still look amazing three weeks later.
✨ 4. They Want to Be Educated (Even If They Don’t Say It)
Here’s something many artists overlook — clients love to learn.
They might not ask, but they’re curious about what you’re doing, what products you’re using, and how to care for their lashes.
The best lash artists take a few moments to educate clients on aftercare.
It shows confidence, professionalism, and care.
👉 Try this:
Before your client leaves, give them a mini aftercare talk or a printed guide.
Remind them to:
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Avoid oil-based products
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Clean their lashes daily
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Book refills every 2–3 weeks
When clients understand your process, they appreciate your expertise even more — and they come back.
🪞 5. They Want Connection
This one’s huge.
Lash extensions are personal — you’re literally working millimeters from someone’s eyes for hours. That creates an instant bond (pun intended 😉).
Clients want to feel relaxed, listened to, and cared for.
That means:
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Listening more than you speak
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Remembering small details (“How was your vacation?” goes a long way!)
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Creating a comfortable, welcoming vibe in your studio
The top lash artists say that connection builds retention — not just in lashes, but in loyalty. 💙
⚡ 6. They Want Consistency
One perfect set isn’t enough — clients want to know they can expect the same level of quality every time.
Consistency is what separates good artists from great ones.
How do you stay consistent?
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Use reliable products (like TDANCE adhesives and lashes — tested for precision and durability)
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Maintain your workspace
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Keep learning and upgrading your skills
When your work looks just as flawless on visit #10 as it did on visit #1, your reputation speaks for itself.

🌸 7. They Want You to Care About Your Craft
Clients can feel your passion.
They notice the artist who still gets excited about every new lash set, who keeps improving, who takes pride in every fan.
That’s what the TDANCE community is all about — artistry with heart.
We’re here for the lash techs who never stop learning, never stop growing, and never stop caring about the beauty they create. 💖
💬 Final Thoughts
So, what do clients really want?
Not just long lashes. Not just retention.
They want to feel confident, comfortable, and cared for — by an artist who loves what they do.
When you combine skill with empathy, precision with connection, and creativity with care — that’s when your lash business truly blooms. 🌷
Because at the end of the day, lashes are more than a beauty treatment —
they’re a reflection of trust, artistry, and confidence.
TDANCE — Made for Artists Who Care.